Knowledge

Accounting for the work of sales representatives is one of the most difficult subjects to describe precisely.

In this article we define precisely what is customer engagement and how to use it effectively in the sales process.

This article explains the new category of Sales Acceleration tools. You will learn how they help managers to achieve sales results.

In the article devoted to visual thinking we showed how to prepare an aesthetic presentation.

How to prepare an effective sales presentation using properly designed icons. Practical Salesbook guide.

Have you ever thought about the fact that the very appearance of a text can be a decisive factor in the strength of our message?

Color is one of the stronger stimuli a person reacts to. People use color to express themselves and their feelings and to expose their qualities.

Colors in our lives play not only an aesthetic role – they are also one of the basic means of expression. We often make our decisions based on a color message.

The universality of the message and the multitude of meanings that colors bring are skillfully used in many areas in which the perception of the recipient is important.

The public space in which we live, work and through which we move more or less consciously, feeds us with crafted images.

Can the Salesbook be used when the sales team is one or two persons? Does it make sense, and will it generate the benefit for the company?

How much does it cost to lose an employee? How much does it cost to effectively replace a lost employee? Every manager in every organization will meet with this question. The departure of an employee is a natural moment in the activities of any organization.

According to surveys, as many as 57% of users are not satisfied with the CRM system . If we look from the perspective of commercial companies, this percentage is even higher.

Have you ever wondered why it is so difficult to sell financial products? Firstly, such products are often “invisible” and they have no physical manifestation.

There has been a universal language of communication for more than 15 000 years. In the 21 stcentury, by means of the Internet, the language in question was able to take control of the whole world, even though it is imperceptible and often not used properly