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The ROI metric or ROI figure is used by investors to evaluate their investments and judge if they are profitable. How to calculate ROI and present it to customers during a sales meeting? Read our article and expand your knowledge.

When you are reading this sentence, your brain is processing 100 mln bits of information. Do you know that you will focus on several words in this article and only for 8 seconds? Nowadays, when we are bombarded with numerous stimuli, it is hard to draw your client’s attention. User experience (UX) design can be very helpful. Read about how you can use UX in a sales process.

The term sales funnel has been widely used, however, many people still do not know how it works. Read our article and learn how to build an effective sales funnel.

The commission on the sales result is a strong motivating incentive. Thanks to such stimulus, sales reps feel their real impact on their payment. Consequently, they are more motivated to close deals. However, an effective financial settlement system should not be complicated. If you use the Commission module from Salesbook, you will automatically calculate your employees’ bonuses.

Identifying customer pain points can help you understand your client’s needs and prepare an offer tailored to their needs. How to discover your prospect’s pain points? Read our article and get to know the answers.

A sales strategy is a plan that every company needs to achieve sales goals. How to create successful sales strategies, and what should they contain? Read our article and learn more about builiding effective sales strategy.

The word audit does not get good PR. It is associated with inspections, long-lasting analysis of results, and searching for mistakes. A lot of companies have decided to take this step as a last resort. It usually happens at a moment when there are some irregularities in a sales process or during the performance of the service. The Audit module from Salesbook allows companies to perceive an audit in a unique way. It is a chance to increase competitiveness and regularly check the quality.

Are you aware that 80% of sales transactions involve sending follow-up e-mails five times before a potential customer decides to buy a product or service? It is essential not only to send an e-mail but also to write an engaging text. Luckily, by using automation, you can save time and not have to work on the details of such communication.

In business, the acronym CRM (Customer Relationship Management) is used in many different ways. For some salespeople, a CRM system is simply a contact list. Others use the full spectrum of capabilities of such software, i.e. sales automation, lead scoring or region management. So what exactly is a CRM system? And what are its key features and capabilities? Let’s take a closer look.

CRM software – appreciated by some sales teams and hated by others. It can be your support in everyday work and your virtual assistant. However, it is possible on one condition – you have to know its essential functions and use them. It turns out that even 75% of CRM users do not appreciate its advantages.